While I have worked with small business owners for more than 12 years in my career and have helped them solve multiple problems through various problems and solutions, one of the constant problems I...
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Does SEO benefit small businesses? Small business SEO tactics that benefits growth
To a lot of older business owners, SEO or Search Engine Optimisation is an alien term since its really in the last decade that this practice has picked up. Unfortunately, many of them don't fully...
Most small business owners I speak to struggle with marketing their business online. A very good reason for this is because most of them are over the age of 45 and had started their business...
While I worked with many small business owners over the last decade, I could divide most of the business owners into two camps. First, those who had a very intuitive understanding of their target...
In the past 5 years, as a part of my overall mandate, I was the leader of demand generation for a large business house with a focus on solving problems for small businesses using technology. At the...
Should a small business grow through franchising? The complexities of growing through a franchise
I have met many business owners over my decade plus of experience of working with small businesses in various capacities. I thought of penning down this articles since many consultants actually give...